Purpose-built HCP feedback for Medical Affairs teams. Structured, real-time satisfaction data after every event — so you can refine your strategy, not just count attendees.
Medical Affairs teams invest significantly in OLAs — designing content, booking speakers, coordinating logistics, and engaging HCPs. But most teams have limited visibility into whether those events are working.
Did the content meet HCP expectations? Was the speaker effective? Did attendees find the material applicable to their practice? Without structured, consistent feedback, the answers are anecdotal at best.
Appraise makes post-event HCP feedback systematic. Teams get real-time, structured data from every event — collected quickly, surfaced clearly, and ready to act on.
Appraise captures structured HCP input across the dimensions that matter most to Medical Affairs teams — from content relevance to future programming needs.
Whether the topic and material met HCP expectations, professional needs, and learning objectives for the event.
How well the presenter communicated key messages and engaged the audience — trackable across events and over time.
Overall experience and satisfaction — including format, delivery, and the perceived value of attending.
Whether attendees found the content relevant and actionable in their clinical practice — the measure that most directly ties to learning outcomes.
What subjects HCPs want addressed next — informing your forward-looking Medical Affairs education agenda and content pipeline.
Appraise works across the full spectrum of Medical Affairs educational activities — so your team doesn't need a different solution for every event type.
Deployed within hours of event close — while the content is still fresh in attendees' minds.
QR code or link access makes it easy for HCPs to complete feedback before they leave the room.
Structured feedback on multi-session events — with the flexibility to assess individual sessions or the full programme.
Automated feedback deployment after module completion — no manual coordination required.
Appraise is designed to be light on your team's time. Deploy in minutes. Results start flowing in within hours.
Use KeyOps' proven feedback frameworks out of the box, or customise the question set to align with your specific learning objectives, speaker lineup, or therapeutic area priorities.
→Appraise deploys a mobile-friendly, frictionless feedback experience within hours of your event closing — via link or QR code. Fast and easy for HCPs drives higher completion rates.
→Results surface in real time through KeyOps' reporting dashboard — segmented by event, speaker, therapeutic area, or any dimension your stakeholders need. Export-ready for internal briefings.
Appraise results flow into KeyOps' reporting dashboard as responses come in — structured, segmented, and export-ready without waiting for a final report.
Segment results by event, speaker, therapeutic area, geography, or any business-relevant dimension. Build the view your stakeholders need without a custom data request.
Review individual event performance or track trends across your full OLA programme — with the flexibility to compare by speaker, format, or time period.
Formatted charts and summaries ready for internal stakeholder reporting, Medical Affairs impact presentations, and MSL leadership briefings.
Appraise integrates with your CRM — keeping event feedback connected to your broader Medical Affairs programme management workflow.
Appraise is purpose-built to support Continuing Medical Education programmes — providing the structured, consistent feedback data that accreditation bodies and Medical Affairs teams need.
Capture structured HCP feedback on whether each session's learning objectives were met — providing the documentation your CME programme requires.
Export structured satisfaction and learning data in formats ready for accreditation body submissions — without manual data compilation.
Aggregate feedback across your full CME programme — tracking educational impact, knowledge gaps, and content effectiveness over time and across events.
Demonstrate the educational value of your CME investments with real HCP data — for Medical Affairs leadership, accreditation bodies, and internal stakeholders.
Use KoLab to shape your OLA content with KOL input before the event. Use Appraise to measure how well it landed after. Pair with Surveys and Trackers for a complete HCP intelligence programme.
Use KoLab to gather KOL input on content and messaging before your event — then measure how well it landed with Appraise afterward.
Explore KoLab →One-time quantitative questions at scale — pair with Appraise to validate whether your OLA content is shifting HCP awareness or behaviour.
Explore Surveys →Longitudinal feedback on field force and marketing effectiveness — the continuous complement to Appraise's event-level measurement.
Explore Trackers →Talk to our team about deploying Appraise across your Medical Affairs event programme. Setup is fast, feedback starts immediately, and your CS team handles everything in between.